A smart distribution method, SEO, and strategy can maximize the views of your video and help get you a big ROI. I’m talking about the nitty gritty DIY methods. The kind where you have to roll up your sleeves and do some tedious typing and filling out of forms. Pro-tip: get an intern to help you out. (more…)
As I mentioned in part 1: Pattern stories are narratives that cover a period of time or when multiple stories share a theme, structure or tone.
So now that you understand a bit about pattern stories let’s go over a bit of their anatomy. You’ll need this to understand how to connect the pattern to the message and deliver it with impact. (more…)
With a truckload of startups coming out of the woodworks, many are in the position of having never worked with video to promote or pitch the business, app, product or service. Write a video brief! It might seem like an intimidating task but a simple series of question will guide you through the process. (more…)