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I’ve enjoyed the long labor day weekend and I hope you all are too. Here’s a little reading that I was able to catch up on for August.

As always You can find me on Flipboard if you search for my Magazine Motion Attack.

Why Brand Storytelling Is the New Marketing: An Interview with Robert McKee

People are averse to bragging, the millennials tune out traditional advertising, your best chance is with a good story.

http://www.skyword.com/contentstandard/storytelling/innovator-series/why-brand-storytelling-is-the-new-marketing-an-interview-with-robert-mckee/

Branded Content vs. Pre-Roll Ads: Which Channel Is More Effective?

Branded content by a decent margin.

http://www.marketingprofs.com/charts/2016/30443/branded-content-vs-pre-roll-ads-which-channel-is-more-effective

Watch a Century of Stop-Motion Animation in 3 Minutes

This a great super cut by Vugar Efendi.

http://www.indiewire.com/2016/09/watch-evolution-of-stop-motion-animation-video-1201722981/

Learn from Veteran Disney Animator Aaron Blaise

Creature Art Teacher for $199 a year is not bad deal

http://www.cartoonbrew.com/sponsored-by-aaron-blaise/learn-veteran-disney-animator-aaron-blaise-142477.html

Disney’s first black animator looks back in the incisive doc ‘Floyd Norman: An Animated Life’

An Animated Life” is almost as much about how the feature animation process functions as it is about the artist himself.

http://www.latimes.com/entertainment/movies/la-et-mn-floyd-norman-review-20160823-snap-story.html

Build a complex 3D sci-fi scene

Some great procedural tips on how to construct a fast sci-fi scene with paint displacement maps for entire city blocks.

http://www.creativebloq.com/how-to/build-a-complex-3d-sci-fi-scene

How to create a wireframe look – C4D Tutorial.

More of a tip rather than a full tutorial. You can check wireframe in your render settings, another method is with hair material.

http://cgterminal.com/2016/08/11/cinema-4d-create-wireframe-look-tutorial/