September 25, 2017No Comments

Motion Design Boards Finishing Tips

Finishing is all about creating a sense of unity and cohesiveness to your motion design boards. After gathering elements from different sources, they often come from different color spaces and can sometimes clash. These photoshop tips can help you smooth out the rough edges, polish your design and make it all work.

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April 5, 2017No Comments

When In-house Goes Wrong: That Pepsi Ad

Twitter exploded yesterday making fun of Kendall Jenner's Pepsi Ad. It was a "socially minded" long form ad that climaxed when Kendall Jenner gives a riot police officer a can of Pepsi during a protest, which for some reason got cheers from the crowd. Read more

April 3, 2017No Comments

Help Us Help You: Giving Feedback For Video

Creating an animated video for your business takes a lot of creativity, collaboration, and communication. We want our clients to be satisfied and confident in our work every step of the way.

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March 15, 2017No Comments

How to Choose the Right Motion Design Studio

If you have a project that's ripe for animation, it can be a little tricky to find the right motion design studio for you. There's a lot to choose from and more popping up all the time.

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October 11, 2016No Comments

Video Marketing Yields Greater Results

At a recent meeting, a president of a small firm wondered aloud, “Should we make a company video?” She shifted in her seat as the the statement lingered in the air with trepidation and uncertainty from others around the table.
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September 13, 2016No Comments

Insights on Writing For Video

Can these short snippets of writing wisdom make you think differently about your video script? Writing is one of the basic pillars of preproduction that established the foundation for the video. This is a collection of quotes and knowledge snippets touch on everything from story to theme and structure to approach. Read more

August 2, 20162 Comments

Client Guide: How Much Does Video Cost?

Video cost: Let’s get down to brass tacks and talk about real numbers as it relates to real world project. This is pretty much the first thing I get asked by a prospect.  Read more

July 27, 2016No Comments

Motion Graphics Industry – Links Round Up July 2016

Here's some motion graphics industry related readings that I've been checking out in July. You may dig these too. You can find me on Flipboard if you search for my Magazine Motion Attack. Quite a few of the links have been flipped there.

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February 10, 20162 Comments

Use Pattern Stories to Deliver an Emotional Commercial Campaign – A Basic Guide Part 1

Pattern stories are narratives that cover a period of time or when multiple stories share a theme, structure, or tone. Details may change from scene to scene, but the plot uses a repetitive pattern to give the story a rhythm and structural backbone. These kind of stories can be a great way to connect a message with drama, humor, and emotion. Read more


© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.

© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.