Ignite the stage with Diesel's EDM festival in Barcelona! Tasked with designing a :30 commercial, we captured the essence of this trendy event. Set at a popular club with top EDM acts, the spot pulsates with a vibrant color story. Lava lamp-esque frames showcase lifestyle and music photography, resonating with the core Diesel demographic. Beginning with a neon mist background, it transitions to a deep purple hue, highlighting DJ names and festival details. Amidst the festive details, we maintained a high contrast value structure, ensuring legibility.
Agency: School Of Motion
Role: Storyboard Designer
This work was created as a homework assignment for the Design Bootcamp course from School of Motion, Inc. All work is speculative and created for educational purposes. Photo images have been graciously provided by Shutterstock for use in the creation of course content and exercises. Visit them at shutterstock.com.
© Jerry Nelson 2021 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.
© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.