Hey, Whipple, Squeeze This: Advertising Tips Guide

I've just finished reading Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads, 5th Edition and thought I would pass along some quick tips on creating successful Ads from this book following some advertising tips for animation after effects. Successful video ads first grab our attention (with a surprise, something unusual, something funny, something weird, something shocking, a mystery) and then make us think.

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