As I mentioned in my last post Boost your Engagement With These 3 Character Design Tips, I have a detailed chart pairing physical attributes with symbolical and psychological personality associations. If you are looking for an economical way to symbolically tell your story, this character design trait list is a good place to start. Read more
February 3, 2016 — Comments are off for this post.
Character Design and Symbolism – An In-Depth Guide
January 26, 2016 — Comments are off for this post.
Boost Engagement With These 3 Character Design Tips
Engagement and viewability are important metrics to measure when trying to launch a successful business video. They measure how much of the video that viewer watches and if they interact with a call to action.
Some people measure each separately, but to me, they are interconnected. No one is going to click on your call to action if they don't finish watching your video. So with that in mind, here's a few quick tips on how to make the characters in your video a little more personable. An audience liking your characters and being invested in the story will increase engagement and put more money in your pocket.
Tags: animation advertising, animation studios, animation studios in Chicago, California animation studios, character design, Character Design Tips, concept art character, demographics, engagement, Explainer Video, Los Angeles animation studios, Marketing, Motion Graphics Designer, Pre-Roll Video, shape language
January 15, 2016 — Comments are off for this post.
Client Guide: Write A Video Brief Part 2
As I mentioned in part one, having a proper brief can help you save time and money when having production companies bid on your project. Part one covered some of the basic questions to get you started on writing a brief. This part will focus on some of the more in-depth questions that will jump-start the “discovery” phase
January 8, 2016 — Comments are off for this post.
Client Guide: Write A Video Brief To Save Time And Money Part 1
If you're new to video, writing a brief might seem like an intimidating task. Here’s 8 easy questions to answer to help you out.
Tags: animation advertising, animation studios, animation studios in Chicago, Broadcast Commericial, California animation studios, Chicago 3D, Chicago Animation, Chicago Animation Studios, Client Guide, Discovery Phase, Explainer Video, Los Angeles animation studios, Motion Graphics Designer, Pre-Roll Video, Video Brief, Video SEO, Video Specs
October 15, 2014 — Comments are off for this post.
Wiggles & Robbins “Life Drawing Stop-Motion”
Wiggles & Robbins came up with a great idea to advertise life drawing courses at The Book Club in London. Using photographed stills of the students’ sketches, warm-ups, and works-in-progress, they crafted this stop motion video with outward-facing easels set up in a circle.
October 15, 2014 — Comments are off for this post.
210% After Effects
Whoa, check this video out by Anders Hatte. Everything in this video was done in AE apparently even the music which was made using audio effects such as tone and modulation, key framed to create the drums and melody. No plugs-ins or 3rd party apps were used either. That's pretty dope, considering the beat isn't actually bad, and After Effects is not made for audio creation or sequencing.
October 17, 2013 — Comments are off for this post.
Brusspup “Water & Sound Experiment”
© Jerry Nelson 2021 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.
© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.