What do you do when you only want to apply an effect only to a masked area while animating in Adobe After Effects. Make an effect mask, of course, it's easy and fast.
Today's customers are harder to reach. Not only are modern products significantly more complex and difficult to explain, but the modern consumer faces continual bombardment from hundreds of brands every waking hour. How can you cut through the fray and make those elusive sales? Enter stage right: the explainer video
I know things have been a little quiet around here as we hit the busy holiday season full-on. It just now started to dip down enough for me to catch my breath and soak up all the lovely 2D motion design trends I’ve seen in the past year.
You’ve made the decision to create a video for your marketing repertoire and are well on your way to engaging an audience like never before. Read more
Engagement and viewability are important metrics to measure when trying to launch a successful business video. They measure how much of the video that viewer watches and if they interact with a call to action.
Some people measure each separately, but to me, they are interconnected. No one is going to click on your call to action if they don't finish watching your video. So with that in mind, here's a few quick tips on how to make the characters in your video a little more personable. An audience liking your characters and being invested in the story will increase engagement and put more money in your pocket.
If you're new to video, writing a brief might seem like an intimidating task. Here’s 8 easy questions to answer to help you out.
© Jerry Nelson 2021 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.
© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.