As promised in my Increase Video Views - Client Guide Part 1, here is a follow-up post with some actionable steps to increase Facebook and Youtube views. Video content is 50 times more likely to drive organic search traffic than plain text.
June 1, 2016 — Comments are off for this post.
As promised in my Increase Video Views - Client Guide Part 1, here is a follow-up post with some actionable steps to increase Facebook and Youtube views. Video content is 50 times more likely to drive organic search traffic than plain text.
May 19, 2016 — Comments are off for this post.
A smart distribution method, SEO, and strategy can increase video views and help get you a big ROI. I’m talking about the nitty-gritty DIY methods. The kind where you have to roll up your sleeves and do some tedious typing and filling out forms. Pro-tip: get an intern to help you out. Read more
February 24, 2016 — Comments are off for this post.
As I mentioned in Pattern Stories Part 1: Pattern stories are narratives that cover a period of time or when multiple stories share a theme, structure, or tone.
So now that you understand a bit about pattern stories let’s go over a bit of their anatomy. You'll need this to understand how to connect the pattern to the message and deliver it with impact. Read more
February 10, 2016 — Comments are off for this post.
Pattern stories are narratives that cover a period of time or when multiple stories share a theme, structure, or tone. Details may change from scene to scene, but the plot uses a repetitive pattern to give the story a rhythm and structural backbone. These kinds of stories can be a great way to connect a message with drama, humor, and emotion. Read more
February 3, 2016 — Comments are off for this post.
As I mentioned in my last post Boost your Engagement With These 3 Character Design Tips, I have a detailed chart pairing physical attributes with symbolical and psychological personality associations. If you are looking for an economical way to symbolically tell your story, this character design trait list is a good place to start. Read more
January 26, 2016 — Comments are off for this post.
Engagement and viewability are important metrics to measure when trying to launch a successful business video. They measure how much of the video that viewer watches and if they interact with a call to action.
Some people measure each separately, but to me, they are interconnected. No one is going to click on your call to action if they don't finish watching your video. So with that in mind, here's a few quick tips on how to make the characters in your video a little more personable. An audience liking your characters and being invested in the story will increase engagement and put more money in your pocket.
January 15, 2016 — Comments are off for this post.
As I mentioned in part one, having a proper brief can help you save time and money when having production companies bid on your project. Part one covered some of the basic questions to get you started on writing a brief. This part will focus on some of the more in-depth questions that will jump-start the “discovery” phase
January 8, 2016 — Comments are off for this post.
If you're new to video, writing a brief might seem like an intimidating task. Here’s 8 easy questions to answer to help you out.
October 15, 2014 — Comments are off for this post.
Wiggles & Robbins came up with a great idea to advertise life drawing courses at The Book Club in London. Using photographed stills of the students’ sketches, warm-ups, and works-in-progress, they crafted this stop motion video with outward-facing easels set up in a circle.
October 15, 2014 — Comments are off for this post.
Whoa, check this video out by Anders Hatte. Everything in this video was done in AE apparently even the music which was made using audio effects such as tone and modulation, key framed to create the drums and melody. No plugs-ins or 3rd party apps were used either. That's pretty dope, considering the beat isn't actually bad, and After Effects is not made for audio creation or sequencing.
© Jerry Nelson 2021 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.
© Jerry Nelson 2013 | Attack Motion Design is a company registered and licensed in Chicago, IL USA.